Try Our Keyword Tools & Resources
Amazon Keyword Tool The Amazon Keyword Tool is a free Amazon keyword research tool used to find the most popular Amazon keywords for product listing for Amazon SEO. Generate the most up-to-date and relevant product keyword list by searching for keywords across 16 Amazon marketplaces. The Free Keyword Tool is fast, accurate and easy to use Our free keyword suggestion tool provides comprehensive and accurate keyword suggestions, search volume and competitive data, making it a great alternative to the Google Keyword Tool or AdWords Keyword Tool. You can use the free keyword finder tool to get keyword ideas including.
Oct 21, 2020 Google Keyword Planner is a source for many free tools. It’s free within Google Ads, which provides access to keyword research and metrics. You can use it both as a domain lookup tool and as a list. The keyword Inspector tool helps you understand the keyword universe surrounding a root keyword. It will display related terms, our vidIQ keyword score, related videos and interest over time which can be really useful for identifying whether a keyword is still in vogue and when tentpole/recurring keywords (such as Thanksgiving) start to trend. Keyword Tool is a free keyword research tool that uses suggest APIs and gives you tens of thousands of long tail keywords with their search volume and CPC Will Keyword Tool tool work for me?
- Article on keyword niches
- Article on keyword groups
- Article on negative keywords
The WordStream's Free Keyword Tool is a market-leading tool designed to help marketers with comprehensive keyword search, keyword suggestion, keyword grouping, PPC keyword research, keyword analysis, long-tail keyword research, and negative keyword discovery, going beyond the capabilities that a typical free keyword tool can offer.
We give marketers the power to manage their paid and organic search efforts with more productivity, relevancy, cost-efficiency and confidence. Combining the functions and capabilities of the best keyword tools in the market, our keyword tool outclasses other basic SEO and PPC keyword tools.
WordStream offers the most comprehensive free online keyword generator and suggestion tool to optimize your SEO and PPC campaigns. Read on to learn why our keyword tool is one of the best on the market.
WordStream Free Keyword Tool
The Free Keyword Tool by WordStream is the fastest, most accurate, most comprehensive online SEO keyword suggestion tool available. We recently gave a complete overhaul, and it's never been more accurate or easier to use.
To get started with the Free Keyword Tool, just enter a keyword or search term into the relevant field. If you want to conduct competitive intelligence research into your competitors' keyword data, you can also enter the URL of a specific webpage to view keyword data for that page. You can also enter your industry and country to see even more accurate results; it's not unusual for the cost-per-click and other metrics to differ widely from one country to another, even for advertisers bidding on the same keywords in the same industry.
Once you've entered a keyword, you'll be presented with a range of data: Google Search Volume, Competition, CPC, and Opportunity Score. This data provides advertisers with at-a-glance data that they can use as the basis for their next campaign. No other free keyword tool provides as much free keyword data as WordStream's new and improved Free Keyword Tool. Try it today and see how much easier keyword research can be with WordStream.
Resources to get more out of your keyword research
The Free Keyword Tool allows marketers to pull immense lists of actionable keyword to use in their marketing campaigns. WordStream also offers a number of free resources to help marketers structure and get more out of those lists. These include:
Learn about keyword niches
Learn how to find the most relevant and profitable keyword niches for pay-per-click advertising and SEO.
Learn about keyword grouping
Proper keyword grouping and organization has a profound effect on both paid and organic search marketing. Already have a list of keywords? Learn how to use effective keyword grouping to sort them into manageable clusters.
Learn about negative keywords
Negative keywords help curb wasteful PPC spending and improve ROI by preventing your AdWords PPC ads from showing on irrelevant searches. Using them ensures your ads will be more relevant to searchers so you can grab a much more targeted audience and reduce your overall ad spend.
WordStream for PPC is a full-service PPC management platform for creating, optimizing and managing pay-per-click advertising campaigns in Google AdWords. Our PPC software includes easy-to-use PPC keyword tools, campaign creation and expansion tools, Quality Score optimization tools, and more to help marketers get their PPC work done quickly and cost-effectively. WordStream for PPC customers experience increased traffic and greater ROI.
WordStream's software comes with a free keyword cost per click tool and a free keyword grader, helping you evaluate keywords based on the amount of traffic they drive to your site.
Like Our Keyword Tools? Try Our Free AdWords Performance Grader!
WordStream's AdWords Performance Grader is a revolutionary new tool that helps you evaluate how your AdWords campaigns are performing on several key criteria such as:
- Long-tail keyword optimization
- Effective use of negative keywords
This sophisticated tool allows you to compare your Performance Grader score with competitors in similar spend brackets, giving you a sense as to where you fit into the competitive landscape.
The AdWords Performance Grader has been designed by PPC experts to show you where your campaign is struggling and how to make adjustments that will improve your performance and increase your ROI. It’s an advanced in-depth analysis, and it’s absolutely free!
Interested in our PPC management tools? Sign up for a personalized demo.
The tools you use to do research have a direct impact on the kind of data you’ll be able to gather. That’s especially true when it comes to keyword tools. A great keyword tool provides actionable data on specific search queries and helps you identify potential keyword opportunities you otherwise wouldn’t have considered.
Long gone are the days when you could brainstorm some search terms for your site, mix them into your content (or advertising copy), and test to see what worked. Savvy marketers need to understand that a targeted,t enough. You have to zoom out and consider the relationship between them, the context, the intent. And then you have to do the actual heavy lifting, the research, the writing, the production, the publishing and promotion.” — Andy McIlwain, Community Manager
On using more than one tool to flesh out your data set:
“I haven’t found one tool that’s better than any other, I typically use two or more keyword tools to compare results. — Shana Marie Penta, Social Media Manager
On the value of conducting research alongside the data you get from each keyword tool:
“The first tool I use is always customer or prospect interviews and figuring out what words they actually use. If I can't interview someone, I look at the topics and descriptions of key related industry conference sessions. Then I proceed to learn more about those words using keyword tools mentioned above [Answer The Public, Google, and Ubersuggest]. I also usually will try and get value out of a free trial of tools like AHREFS or MOZ when I'm deep diving into an SEO strategy.”
How to Find the Right Keyword Tool for You
The keyword tool you use has a direct impact on the type of data you’ll be able to gather. With so many available options, it’s important to determine exactly what you want to get out of your research before choosing a tool for the task. The right keyword tool will surface actionable results for your team and make it easy to move forward with the keyword research process.
Here are a few tactics you can use to determine which keyword tool is the best choice for your next project.
What Makes a Great Keyword Tool
There are five key components you can use to determine the value of any keyword tool. The best types of tools help you build a data set that’s relevant to your SEO goals while also making it easy to analyze results:
- Depth of results: Each keyword tool you use needs to pull data from as many sources as possible. Limiting your results to a single search engine, a single algorithm, or a single type of user will have a negative effect on your ability to gain valuable insights. Look for tools that cite a number of different data sources and provide a comprehensive overview of how they calculate their results.
- Consistency of results: The monthly search volume, keyword difficulty, and overall popularity of every keyword changes constantly. The tools you use need to update their information as often as possible to ensure that you’re always following the correct trends. When you’re creating an SEO or PPC strategy, you can’t afford to focus on keywords that are no longer relevant to your target market.
- History of results: Without search history, it’s impossible to make good decisions with your data. You’ll never be able to understand the context around why certain ranking factors exist if you can’t see how they’ve changed over time. Make sure the keyword tools you use include a searchable history so that you’ll be able to adjust for changes in volume due to seasonality or shifting trends.
- Unbiased results: While Google accounts for 76% of desktop searches and 86% of mobile searches, it’s not the only search engine that’s exists. You need to track trends across Bing, Yahoo, DuckDuckGo, and whatever other platforms you know your audience is using. This is even more important for international companies. Many keyword tools will provide you with functionality to filter your results based on platform or country.
- Both SEO and Ads results: Organic and paid traffic are very different things. If you focus too much on one of these channels, you’re leaving lots of potential opportunities on the cutting-room floor. It’s important to narrow your targeting for some campaigns—more data helps you form better opinions across the board.
When you use a keyword tool that follows these rules, you’re setting yourself up to see more keyword opportunities. When you’re getting started with keyword research, it’s a good idea to have a wealth of data. You can always narrow down what is truly valuable, but you can’t see data you don’t have access to.
A Step-by-Step Guide to SpyFu’s Keyword Tool
SpyFu brings together a number of different keyword metrics to provide you with a comprehensive picture of the competitive value of certain keywords and backlinks across your website and beyond. Using SpyFu, you can:
- See the top domains and exact URLs that rank for keywords you would like to target. Not only does this help you understand your competition for certain keywords, but it also helps you see how others in the market are going after them. When you’re deciding which keywords to invest your time and resources in, this additional context ensures that you’re not wasting your time.
- Dig into helpful metrics like click volume, search volume, and estimated click value. Many of your most promising keywords are likely to be very competitive and, therefore, expensive to go after. Using these metrics helps you prioritize your plan of attack and better estimate the costs involved in any strategy.
- Gauge the difficulty of going after different keywords and make predictions about how much time it will take for you to climb the ranks or reach a certain ad coverage.
Keep in mind that this is only one aspect of SpyFu’s suite of competitor analysis platforms. We’re focusing specifically on the keyword tools in this overview. Here’s a breakdown of what SpyFu has to offer:
Keyword Overview
This is where we bring together all the keyword information we provide in an easy-to-use dashboard.
On this page, we’ll provide you with a breakdown of your target keyword difficulty and its estimated monthly search volume, clicks, and approximate cost. We use this overview as a place where you can easily click through to more granular information on similar keywords and AdWords recommendations and determine which advertisers are actively pursuing the keyword.
SpyFu started as the first free keyword research tool on the market, and we retain that access through a limited-results model. What you see here for SpyFu is available for free, but the results will be limited to 5. You can still search as many times as you'd like and see results for free like these two examples.
Related Keywords
This is where you can easily flesh out your keyword list with related keywords based on your target. Each additional keyword we show will have its estimated volume, keyword difficultly, and cost per click (CPC).
Keyword Tools
With the Filters and Groups in the left-hand menu, we let you refine your search based on a number of different parameters. You can include or exclude your brand name, filter out keywords under a certain monthly volume, or ignore keywords over a certain difficulty threshold. We even help you limit the number of words the keyword uses if you’re worried about space on the page.
The Related Keywords section is broken down into five subsections:
Similar Keywords: Where you see related keywords that share phrasing and semantics with your target keywords. When you’re building out a keyword list, the more semantic variations of the search you have, the better you’ll be able to target specific searchers.
Questions: This section brings together specific questions that searchers typically ask in the search engine. Understanding this helps you figure out the intent of your keyword and helps you speak the same language as your website visitors in your content.
Also ranks for: This subsection highlights the other keywords your competitors typically rank alongside your target keyword. When you’re going after particularly difficult keywords, this can help you understand what other types of content you can create to level up the overall authority of your website.
Also buys ads for: Similar to “Also ranks for” but from a PPC perspective. This subsection tells you what other types of ads your competitors are buying, based on your target keyword. It’s a great way to understand how much budget you should allocate for various keywords in your strategy.
Transactional keywords: If you’re optimizing a site for conversions, these keywords help you see the keywords our tool designates with transactional intent. Use this report when you’re creating landing pages for your product or service.
Advertiser History
This section breaks down the most popular advertisers for a given search term and shows you their approximate monthly budget, along with the total keywords they rank for, the ad position, and the overall coverage. When you’re building out a PPC targeting strategy, this report helps you see which competitors are going after a similar market.
Whether you are doing competitor research or want to better understand how people talk about their products, this data is incredibly valuable.
Ranking History
We track how competitors’ sites ranked for your target keyword over the past few years. Each of the URLs listed in the top 10 has been on the front page of Google at some point over your chosen search range.
As you work through your keyword research, it can be helpful to track how these websites have changed over the past six months to five years. Not only will this show you how the market landscape has evolved for your target keyword, but it also helps you see changes due to seasonality or other outside factors.
We include specific updates to search algorithms on the X-axis as well, which helps you see how various updates have impacted ranking ability for each website in the list.
Backlinks
This compiles the most valuable backlinks you can get for a given keyword to help focus your outreach.
This data will help you perform direct outreach as a part of your backlink campaign and highlight what types of content typically link to your target keyword. As you create content for your keyword, investigate the sites that are listed here to see how other publications structure their content.
If you’re going after a specific market, you can use this information to craft content that not only provides value from an SEO perspective but also is in the preferred format of your target backlink profile.
Keyword Grouping
This tool helps you organize your keyword planning in a list for easy search and reference.
When you’re putting together an SEO strategy, being able to search for MSV, CPC, Difficulty, and Cost in bulk saves a lot of time.
SERP Analysis
Keywords Tools Free
This is where analyze the SERP and provide in-depth insights on what content appears for a given search term.
While it’s always a good idea to check out the results page for a given search directly to see what kind of search features appear, SpyFu’s SERP analysis highlights more specific keyword information as well. We show you the domains that rank, their overall strength, their position, and the number of clicks that they gain as a result of their rank.
This helps you see what percentage of the search traffic you can realistically capture by ranking in specific positions in the top 50 results.
AdWords Adviser
Keyword Tools Api
In this section, we analyze the current ad landscape for your target keyword and provide advice on other keywords that could be valuable for you to bid on.
When you’re creating a PPC advertising strategy for your business, this kind of data helps you see additional opportunities. It’s a great way to flesh out the types of ads you create to gain more overall coverage in the SERP.
Now that we’ve covered the basics of keyword management via SpyFu, there’s really only one question left to ask.
Is There a Keyword Tool to Rule Them All?
Keyword Tool
While there’s no single tool that can provide you with all the information you need, we hope the keyword tools we’ve discussed today provide you with enough information to make smart decisions for your business.
Keyword Tool Google
When you understand the functionality of each keyword tool that’s available in the market, it helps you choose the right one for your exact situation. Sometimes that might be a single tool, or it might be a combination of a few tools, but no matter what, you’re always setting yourself up for success.
Comments are closed.